"High-caliber cohort: real exchanges and content that goes straight into practice"
One more achievement! An amazing cohort, real exchanges, top-notch content!! It was absolutely incredible!!!! Thank you so much Antonio Polo!!! #ItWasGreat!
16 live hours to align products to the real customer purpose. F4P Card, Fitness Boxscore and CXP certification.
CXP – Customer Experience Professional certificate issued by Kanban University. Globally recognized for those working in customer experience.
Learn to build F4P Cards, map customer segments and use the Fitness Boxscore to guide continuous improvement with real fitness data.
Retake the training at no additional cost and receive the Fit for Purpose book by David J. Anderson and Alexei Zheglov included in the package.
This is an Official Training certified by Kanban University. Upon completing the F4P you receive the Official Certification CXP – Customer Experience Professional, authorizing you to apply the Fit for Purpose framework in your organization. No exam required — just actively participate in the sessions.
Training 100% live, Monday to Thursday, 6:30 PM to 10:30 PM.
I want to register →Definition and history of the F4P framework by David J. Anderson and Alexei Zheglov. Benefits of focusing on customer purpose and how F4P connects to Kanban.
Techniques for deeply understanding customers. Data and feedback collection. Customer segmentation by purpose and use context.
Identifying the essential product components. How to ensure the product meets customer expectations. Fitness criteria by segment.
Tools and metrics to evaluate product performance. Customer-oriented continuous improvement techniques. Cases of companies that applied F4P.
Steps for implementing F4P. Common challenges and how to overcome them. How to engage leadership and teams in the framework adoption process.
What the F4P Card is and how to structure it. Mapping segments, purposes and fitness criteria. How to use the card in the team's daily work.
How to configure and interpret the Fitness Boxscore. Practical examples of use for continuous improvement. Connection between Boxscore and prioritization decisions.
Workshops and practical exercises with real cases. Group discussions on application in participants' contexts. Consolidation of learnings and next steps.
Identify the real reason customers choose and keep using your product or service, beyond what they say explicitly.
Create F4P cards that map customer segments, their purposes and the fitness criteria that define whether the product is fit for use.
Define and track real performance metrics that reflect whether the product is meeting the purpose of each customer segment.
Set up and interpret the Fitness Boxscore to monitor performance relative to customer purpose and guide continuous improvement decisions.
Apply continuous improvement techniques anchored in F4P, starting from real fitness data and customer feedback to guide evolutions.
Plan and execute the adoption of the F4P framework with strategies to overcome common challenges and engage teams in focusing on the customer's purpose.
Accredited Kanban Trainer · Kanban University
Reference in OKRs, Kanban and Results-Based Management. Has trained over 5,000 professionals and supported dozens of organizations in building management systems that increase strategic alignment, predictability and value delivery.
Agile Coach driving Bradesco's transformation
Other professional experience
"High-caliber cohort: real exchanges and content that goes straight into practice"
One more achievement! An amazing cohort, real exchanges, top-notch content!! It was absolutely incredible!!!! Thank you so much Antonio Polo!!! #ItWasGreat!
"Flow management with real data replacing guesswork in G4F deliveries"
Thank you Antonio Polo for this new learning experience!!! Happy to climb one more step!!
"Achievement that expanded the ability to facilitate agile transformations at First Decision"
One more achievement: KC!!! An amazing cohort, real exchanges, top-notch content!! It was absolutely incredible!!!! Thank you so much Antonio Polo!
"Two weeks of immersion that accelerated delivery capability and coordination at Tragetta"
It was two intense weeks of tremendous learning, knowledge exchange, with exemplary guidance from master Antonio Polo and an incredible group sharing experiences. Thank you all so much.
"Training that certainly reflected in agile application at Meta"
Antonio Polo — gratitude for preparing us so well! I am certain this training will have a direct impact on my work at Meta. Continuing to raise the bar — continuous learning and expanding skills.
"Valuable training that deepened the vision of agile management and value delivery"
A very valuable training led by our master Antonio Polo and Kanban University. Moments of great exchange and learning.
"Knowledge immediately applicable in process management and reliable delivery"
One more certification and more knowledge acquired! Thank you for all the teachings, Coach Antonio Polo.
"Technical guidance that left a real mark on a career in portfolio governance"
Antonio Polo, thank you so much for your guidance and for sharing your technical knowledge on the subject. Your influence has left an indelible mark on my educational and professional journey.
"Exceeded expectations — knowledge ready to put into practice immediately"
Yesterday I completed the OFFICIAL Kanban System training. A very hectic and intense week, but it was worth every bit of effort, because acquiring knowledge and putting it into practice is priceless. Thank you Antonio Polo — you exceeded my expectations once again.
"Kanban Method applied to achieve greater business agility with measurable results"
Since its creation, the Kanban Method has developed and evolved as an effective approach for organizations to achieve greater business agility... Thank you Antonio Polo and the entire cohort for the shared learning.
"Intense week with practical knowledge applied directly in project management at Belgo Arames"
It was an intense week of studying with an amazing team. Thank you Antonio Polo for sharing your knowledge.
"Certified Delivery Lead with Kanban — real predictability in deliveries at Odontoprev"
Yesterday I completed the Official Kanban System training. The week was quite intense, but every bit of effort was worth it, because acquiring knowledge and putting it into practice is priceless. Thank you Antonio Polo — you exceeded my expectations once again.
"Simpler, more visual, and more predictable project management with Kanban in practice"
The KANBAN GAME dynamic from the KPMI course with master Antonio Polo. A very cool activity simulating the application of KANBAN for project management! A simple, visual, and very versatile method.
"KSD certification as a foundation for a career of excellence in agile management"
Last day of training with the wonderful master Antonio Polo! Days of tremendous learning and experience sharing! One more certification earned, one more step toward becoming a highly qualified professional. Yes we Kanban!
"One more KSD certification consolidating Agile Coaching practice"
End of a wonderful training and one more certification to add. Thank you Antonio Polo.
"Kanban Game in practice — flow and prioritization moving from theory to the team"
Wrapping up the week with one more course completed! A lot of learning and experience exchange in the KPMI course with Antonio Polo. During the Kanban Game dynamic I was part of the Kanbanzeiros team!
"One more challenge conquered, expanding management and delivery skills at Oi S.A"
One more challenge overcome! Thank you for the opportunity, Antonio Polo.
"Theory and practice combined in 32 hours that broaden the view of real system improvement"
Beyond extensive reading and e-learning, there were 8 nights — 32 hours of training — guided by Antonio Polo, consisting of theory and practice, with models applied across various companies from different sectors.
"Flow management expanded across the entire organization with Kanban at scale"
Hey Community, how's everyone? I know I've been off the radar... it's part of the process. One more step taken and I'm sure it won't be the last. Gratitude to all colleagues who were present during 4 intense nights of rich content, many exchanges, and above all, empathy for one another. My respect and affection to our facilitator Antonio Polo. Let's go higher, because we need to spread Good to all four corners of this world.
"KSI certification validated in practice: an investment that is absolutely worth it"
And keeping up the certification pace... one more for the portfolio. I would like to immensely thank Antonio Polo both for the course itself and for the partnership with api ágil!!! If you haven't pursued your Kanban certifications yet... it's absolutely worth investing in Polo's training!
"Facilitation mastered: coordination of interdependent services with Kanban at scale"
KanbanSystemsImprovement checked off! I thank Antonio Polo for the masterful facilitation of this training, and all colleagues who joined us for this week of immersion. It was a very rich exchange of knowledge and shared experiences.
"A week of learning and exchanges that elevated the view of flow and delivery at Compass UOL"
Thank you Antonio Polo for a great week of learning and experience exchange!!
"Flow Metrics, Efficiency, and Forecasting applied for more accurate decisions at Stefanini"
I would like to congratulate Antonio Polo and Outcomme, and thank the entire wonderful cohort for 4 incredible nights of deep knowledge on Flow Metrics, Efficiency, and Forecasting.
"Forecasting and efficiency metrics that transformed delivery visibility in product management"
The first day of our incredible Efficiency Metrics and Forecasting Training, delivered by the renowned Antonio Polo, is simply unmissable!
"Left training with a huge arsenal of tools ready to apply"
Without a doubt one of the most rewarding courses I have ever taken. I leave with the certainty that I learned a great deal and that I will be able to contribute even more to building direction and value in companies. And with a HUGE arsenal of materials to use!
"Enriching training that clarified the vision and brought contributions from diverse organizations"
I completed the training delivered with mastery by Antonio Polo — how enriching, clarifying, and productive every moment was. The cohort was exceptional, with many exchanges and contributions from different niches and organizations.
"Transformative methodology taking the world by storm, now applied to company strategy"
Antonio Polo, thank you so much for the opportunity to understand this methodology that is taking the WORLD by storm!!
"Methodology recommended for life: focus on objectives and results that truly matter"
A methodology recommended for life!
"Rich content on flow and team organization applied directly to work"
An intense day of rich content, covering principles and practices of the Kanban method, work design, and team organization.
"Flow and delivery predictability incorporated into PMO practice"
Yes, We Kanban! Gratitude for the guidance, Antonio Polo, and for the experience exchange with the cohort.
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Retake the training as many times as you want at no additional cost. Just request via email or WhatsApp. No hassle.
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Upon completing the training you receive the official CXP certification, issued by Kanban University, authorizing you to apply the Fit for Purpose framework in any organization. No exam required — just actively participate in the sessions.
Certification CXP verificada pela Kanban University
The F4P is a training based on the Fit for Purpose framework, created by David J. Anderson and Alexei Zheglov, that teaches how to align products and services to the real needs of customers. You learn to build F4P Cards, use the Fitness Boxscore and implement customer-centric fitness metrics.
Recommended for product managers, Agile Coaches, team leaders and CX/UX professionals who want a structured approach to measure and improve the "fit" between what they deliver and what customers really need.
Yes. Upon completing the F4P you receive the CXP – Customer Experience Professional certification, issued by Kanban University. No exam required — just actively participate in the sessions.
Not required, but prior Kanban knowledge facilitates understanding how F4P integrates with flow management. The training can be taken independently.
In addition to the 16 live hours, the CXP certificate by Kanban University, the book Fit for Purpose by David J. Anderson and Alexei Zheglov, access to Outcomme Academy (Sympla Play) and lifetime re-attendance guarantee are included.
Yes. We offer a lifetime re-attendance guarantee: you can retake the training whenever you want at no additional cost.
100% online and live via Zoom, 6:30 PM to 10:30 PM (Monday to Thursday). You interact in real time with the instructor and fellow participants.
We limit to 20 spots per class to ensure learning quality and individual attention to each participant.
We accept credit card (12x interest-free), bank slip and Pix. For corporate invoice payments, contact our team.
Yes. We issue invoices for individuals or legal entities. Just provide your details to our team.
Apenas 20 vagas por turma. Certification oficial CXP. Fit for Purpose book included. Lifetime re-attendance guarantee.
R$ 3.542 → R$ 2.300 · you save R$ 1.242 · 12x interest-free · Pix, card or bank slip